Turtle Beach is shooting down the Roccat brand

Turtle Beach is shooting down the Roccat brand
Turtle Beach is shooting down the Roccat brand
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According to the parent company, they are better off if they bring the products under one brand.

Turtle Beach bought a company called Roccat back in 2019, and they have been paving the way for the acquired products ever since. However, they have now announced that they would like to bring all their devices under one brand, so they will do away with the Roccat brand name.

Fortunately, this will not have negative consequences for customers, as Turtle Beach itself will remain and provide product support for already purchased devices. What’s more, the company will integrate the iconic Vulcan, Kone, Burst and Sense series into its own portfolio, meaning that they will have their own logo.

Users will notice so many changes that the Roccat website will also be discontinued, but all related services will be transferred to the Turtle Beach website, so a unified team will handle the necessary matters.

In addition to the above, Roccat’s currently ongoing developments are also unaffected, for example the Swarm software will remain available. What’s more, the Swarm II will also be released this spring, but not under the umbrella of Roccat, but Turtle Beach.

In any case, the future portfolio will change to the extent that Turtle Beach will continue to focus more on consoles, while Roccat’s legacy will mainly satisfy PC needs, only with the Turtle Beach branding.

The article is in Hungarian

Tags: Turtle Beach shooting Roccat brand

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